Walt Disney

WALT DISNEY COMPANY (India)

Highlights 2004

• In Dec 2004, the Walt Disney Company (India) launched Disney Channel & Toon Disney (Now called Jetix) in India
• Disney/ Pixar's "THE INCREDIBLES" was the first Hollywood animation film to be dubbed by a top Bollywood talent-
  Shah Rukh Khan.

Highlights 2005

• Toon Disney launched a Hindi language feed
• Disney Princess franchise launch.

Highlights 2006

• Disney Magic Live: First Disney character-led event for Indian kids and families
• Disney’s KidSense: first annual kids market research and knowledge forum in association with GroupM
• Disney Mobile content made available on leading carriers Airtel, Reliance and Hutch
• Disney Consumer Products (DCP) unveiled specialty stores retail strategy: Disney Jeans and Disney Artist stores
• DCP targets teen audience with the launch of Retro Mickey wear
• Disney Publishing launches Disney Adventures - 1st international magazine for kids
• BVITV becomes the 1st Hollywood studio to sign a Pay Per View deal delivering an international roster of movies to Indian consumers
• Disney acquires Hungama TV and makes a strategic investment in UTV
• Disney Channel continues to deliver on localization strategy with two local original productions - Vicky Aur Vetaal and Dhoom Machaoo Dhoom in Hindi
• My School Rocks contest held across India as part of High School Musical on-ground campaign - 500 schools and over 1500 kids compete
• Disney Channel wins the Best Kids Channel award from Indian Television Academy.

Highlights 2007

• JETIX LIVE - Power Rangers live events performed across 6 Indian cities
• WDIG launches disney.in
• WDIG deal with Intex to deliver Disney embedded content on mobile phones
• Disney Channel introduced a two hour telugu block on the channel
• Shankar Ehsaan Loy composed Inspired By tracks for High School Musical 2
• Walt Disney Studios tied-up with Yash Raj Films to co-produce animation movies.
• Disney Channel wins the Best Kids Channel award for the second consecutive year from Indian Television Academy

Highlights 2008

• Disney Publishing launched regional language books
• Cheetah Girls One World – Disney Channel Original Movie shot in Udaipur
• Disney Channel engaged Hannah fans across India with Hannah Montana – The Big Pop Star Dream
• DCP launches Disney Fine Jewellery with Popley in India and Middle East.

Ref from web